Market Intelligence Solutions

Transform Data into Insights

Market Intelligence Solutions

Business to Business/B2B Customer Support

Business to Business

Business to Consumer/B2C Customer Support

Business to Consumer

Live Customer Support

Call Surveys


Text and Chat Customer Support

Email Surveys


Targeted Promotions and Marketing

Insight Reporting



Information is the First Step to Success

Datalink's Market Intelligence department delivers actionable insights through advanced data analysis and strategic research, providing clients with a clear understanding of market trends and competitive landscapes so you can make informed Business decisions.

Target Goals

Personalized Friendly Reception

Target Goals

Technology Enabled Solutions

Target Goals

Knowledgeable Responses

Target Goals

Cross-sell or Product Awareness

Surveys help you understand what the market is really doing

Surveys provide direct, qualitative insights that are often richer and more nuanced than other forms of data collection. They strengthen relationships with clients and consumers, enable proactive problem-solving, and inform strategic decisions.


Here are some key advantages and how they can help companies competitively and in decision-making:


In-depth Responses

In-depth Responses

Phone surveys provide a direct, human-to-human connection, encouraging respondents to offer more detailed and thoughtful responses.

Higher Response Rates

Higher Response Rates

Compared to online surveys, phone call surveys often have higher response rates because they are more personal and engaging.

Immediate Clarification

Immediate Clarification

Interviewers can ask follow-up questions or clarify points during the conversation, leading to more accurate and useful data.

Targeted Demographics

Targeted Demographics

Phone surveys allow companies to reach specific demographic groups based on existing customer data or targeted lists.

Real Time Data

Real-time Data

Real-time data collection gives you the ability to react and plan by evaluating current and relevant market information.

Personal Touch and Customer Connection

Personal Touch and Customer Connection

Live Chat and Email Support

Market Intelligence Support Packages

At Datalink, our Marketing Intelligence team is here to help your business get the information you need to make intelligent and informed decisions about your products and services.


From new product launches to repositioning your product in the market, we tailor our intel gathering to align with your goals.


Our market research pricing will be based on an initial assessment of the clients goals, channels to evaluate, and over all geographic regions. 


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Customer Support Services

See How We Help Our Clients

New Product Launch Case Study

Client Goals:

  • New product software was being launched at Fortune 200 company stores. 
  • Confirm store compliance 
  • Deliver important information for new software

Process

  • DataLink representatives called the client’s 4,700 stores within a 4-day window before implementation to survey their readiness and to give them important information

Results

  • 4,700 stores contacted within 4 days


  • 80% of stores ready and received the necessary information for survey launch 


  • 20% of stores needed assistance were identified for further assistance before the implementation date

Product Delivery Time Case Study

Client Goals:

  • Understand delivery time expectations within a key automotive product category

Process

  • Targeted independent repair facilities with a call survey asking about current outlet of choice, delivery expectations, and brand preferences

Results

  • Over 1500 Calls


  • 40% Response Rate



  • Identified delivery window most preferred by this demographic to share with industry leading outlets for competitive positioning